In business, whether you are a start up or established, you can’t keep still. Marketing is essential for making sure people know what you do, what you can offer, and even that you exist at all. Some methods work better than others, depending upon the industry, your product/service and the customer type. The following is …
Media relations can be seen as an unnecessary luxury to some companies. But the reality is that good media relations are essential and should form a core part of any business, regardless of its size and sector. Hiring a PR professional to look after your media relations, communications and reputation is just like hiring an …